29 September, 2025 - 8 Days to Go
We are now in the final stretch. By 7 October, industry must step up to ensure that patient voices are heard.
The TGA consultation and AHPRA’s Rapid Response Taskforce have already created pressure on patients and prescribers, causing long wait times, treatment delays, and uncertainty in care. The Patients deserve to be included in decisions about their medicine.
A brand-neutral, volunteer working group, composed of doctors, nurses, pharmacitsts, patients, advocates, prescribers, researchers, and industry members, has identified the biases in the consultation and are committed to ensuring patient experiences land directly in front of decision-makers.
The letter and survey, were created by experts in industry to ensure that The Patients’ voices are heard.
We can only ensure patients’ lived experiences are put directly in front of decision-makers if we speak up!Thank you for the kind support of so many key industry leaders.
Why Industry is Key Right Now
Only our industry leaders have direct connections to patients.
Clinics, pharmacies, nurses, and producers are the bridges that carry this message into patient networks.
If you’re in industry, your role in getting the word out to patients vital.
What can I do to Help?
Talk about what's going on. Tell your story.
Share links to ThePatient.au website with your networks and on social media.
Encourage patients to send the One-Click Letter and complete the Patient Benefits Survey now.
Use your social platforms to amplify patient voices.
Send emails directly to your patients.
Send SMS's. Dance on Tik Tok. Share on Reddit.
Divert your META spend to drive traffic to ThePatients.au
Thank you for taking ANY action to get this work out. It shows true respect.
This is about giving patients who drive this industry a seat at the table during a consultation that has otherwise left them behind.
The Mission: Send 10,000 letters before 7 October. Every Patient Benefit Survey counts.
Every survey response strengthens the evidence. And it's a big ask.
There's only ONE way we will be able to get this kind of response and that is if you help. Thank you.
How to Take Action (10 Minutes)
1) Click the link and read the letter. Personalise it with your story. Send it.
2) Complete the Patient Benefits Survey.
3) Sign up Stay in the Loop + Get The Patients Marketing Kit emailed to you.
4) Share every day until 7 October.
“The struggle of people against power is the struggle of memory against forgetting.”
Milan Kundera
We will not watch another cycle of prohibtion unfold.